Marketing for non-profits: not a “one size fits all”

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You may believe that the same marketing approach will fit all non-profits regardless of size. While there are similarities when developing marketing strategies, effective and efficient marketing depends on your marketing & fundraising spend as indicated in the table below.             Marketing best practices for small non-profits Common marketing challenge: […]

Non-profit Growing Pains : IT Infrastructure

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Information technology has become an important part of even the smallest organization. Anything from email services, laptops, computers or tablets for staff connected by some form of network, to printers and faxes. Add to that internet access, communication with clients and stakeholders that could include sending reports to outside organizations, or a simple website. The […]

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