Marketing staff – “How can we work smarter?”
EDs – “How can I measure the effectiveness of our marketing?”
Board members – “What are the marketing questions I should ask?”
Consultants – “ How can I add value?”
The marketing challenges you face as a mid-size are much more complex than when you were small. A mid-size nonprofit spends $100,000+ in marketing and fundraising costs and salaries. That means you have a decent donor database and you have hired a marketer or a fundraiser. But how do you run an efficient marketing department? How do you create a culture where marketers thrive?
MAS has created free tools for you to self-assess your marketing. You can select a project manager from within your nonprofit to guide the self-assessment. Or you can Contact MAS and we can guide you.
Watch these videos:
Click on these links to learn more:
How to calculate the value of your brand (and why you want to)
What are the risks to your brand?
CFOs – be a hero to your marketing staff.
Charity board members – help marketing staff do better marketing
Are your marketing staff 2nd class citizens?
Marketing trends in mid-size nonprofits
What is the appropriate structure for a marketing department in a mid-size nonprofit?
How to review your donor touch points?
Research results announced for midsize nonprofits – how to self assess your marketing
How is marketing different for non-profits vs for profits?
How to do a marketing self-audit.
How to calculate your most cost-effective revenue sources
5 questions to ask about your brand
How to ensure your marketers thrive
How is marketing a charity different from marketing a membership
Refresh your website – traps to avoid
Replace your Annual Report with a Gratitude Report
Let MAS help you communicate clearly to donors, clients and staff. Contact MAS today and put our expertise to work for you.