MAS Publications

Fundraising Bootcamp


Fundraising Bootcamp for EDs of small nonprofits:
This booklet is the minimum an ED needs to know to get started in fundraising. EDs of small nonprofits need to identify their key donor segments, pick one fundraising activity and do it well.

Marketing Bootcamp


Marketing Bootcamp for EDs of small nonprofits:
This booklet is the minimum an ED needs to know to get started in marketing. EDs of small nonprofits need to create a consistent brand for their website and promotional materials and audit yearly.

18 Questions Non Profit Directors should ask about Marketing and Fundraising

Slide1Complimentary white paper for all Non-profit Board members:
What are the questions that you need to ask to be an effective Board member? How do you make sure you get the answers you need to make good decisions? This white paper uses everyday language (no jargon) and explains the overlap between marketing and fundraising. Read it and pass along to all nonprofit boards that need help.

The Essentials of Strategic Planning


Mark Ellwood hosted a MAS Webinar in May, 2017 on the topic of The Essentials of Strategic Planning. You can catch the full video on the MAS Workshop Flyer Page or download a copy of the slides here.

Skilled Volunteers Part 1


How nonprofits can recruit and manage Skilled Volunteers:
A skilled volunteer is a volunteer who helps management with specific expertise e.g. HR, strategy, marketing. Skilled volunteers fill a gap and bring an outside perspective. Read this booklet to access skills, pro bono, from professionals in your neighbourhood.

Skilled Volunteers Part 2


Orientation for Skilled Volunteers:
Any time a professional starts to volunteer, they have to learn the nonprofit industry on their own. This booklet contains the stats and the “soft stuff”, so that they can start giving back faster. Share with all your Skilled Volunteers.

Identifying Common Governance Problems


This checklist should be completed by Executive Directors and board Chairs to identify potential Governance problem areas. For assistance fill our out Request for Assistance form today and MAS can help by advising on Governance.

View a Volunteer Toronto video presentation on How to Manage Skilled Volunteers by Lelia MacDonald:

View a MAS Webinar on The Essentials of Strategic Planning hosted by MAS Management Consultant Mark Ellwood:

Information about MAS for Potential Clients


If you are a potential client or volunteer or just interested in finding out more about MAS you can check it out here.

Information about MAS for Volunteers and Partners

If you thinking of volunteering or just interested to know more about MAS you can check it out here.


Start Your Own Non Profit

If you have an idea that you think can help others but you don’t know where to start, this MAS booklet will give you the five paths you can take to start your organization and give you links to other resources to help you along the way.